OUR TEAM AND COMPANY HISTORY
Our History
We started business operations under the name "Positive Design" in January 1999 out of a spare bedroom. The business focus was to create affordable custom websites for small businesses and organizations and to make it a positive experience for the clients.
After a few years of running the business in this fashion, clients started asking if they could make basic content updates to their websites themselves even though they had no programming skills. We had no good solution for that request. Then, our company president, Steve Schwartz, had an entrepreneurial flash -- to create a system that would provide easy 'edit it myself' functionality for the client requiring only one hour of personal training. Furthermore, each client's website would have its own unique design and colors to match their business brand. The new "PD/GO System" was an immediate success as nearly all clients wanted it.
As the years passed, it became clear that having a great website was not enough for success, but a business needed effective digital marketing services to bring the right visitor traffic to the website. Therefore, these services were gradually added to the business, including Search Engine Optimization (SEO), Google Ads, Facebook Ads, Review & Reputation Management, Email and Text Marketing, and more!
PD/GO — What kind of name is that?
'PD' came from Positive Design and 'GO' meaning motion/action reflecting the hands-on edit-it-myself nature of the system. Combine the two, and you have PD/GO. We added the 'Digital Marketing' a little time later as people didn't really know what kind of business it was, so that helped clear up the confusion!
PD/GO is comprised of a great team of folks!
The PD/GO Team is made up of a diverse group of talented, fun and professional people that have a passion for making web design a positive experience for the clients. Learn more about our awesome team members below!